Adam is an internationally awarded performance-driven comedy director and writer with a gift for crafting scenarios and dialogue that feel captured, honest, and in the moment.

He began in the industry being slimed as a kid actor on Nickelodeon's "You Can't Do That On Television", then co-wrote thirty episodes of the cult hit at the age of 16.  

A graduate of Toronto Metropolitan University's film program, and recipient of its Norman Jewison Filmmaker's Award, Adam then garnered vast and varied experience from writing and directing broadcast TV (with YTV, Nickelodeon, HBO Family, Fox Kids) to creating short and feature length documentaries including "Marion Woodman: Dancing in the Flames" , to forming a film mentorship program with Eva's Phoenix Shelter for at-risk youth, to creating environmental justice films with the Squamish, Tseil-Watuth and Cold Water First Nations of Canada's west coast.  He has also continued to perform on-camera when available and has appeared in over 70 titles including "Lost In Space" and "The Good Doctor".

He brings all of this knowledge, and his experience as a writer and performer to his work as a commercial director, giving him a 360 degree view of his craft. ​ Happy clients include IBM, Bell, TD Bank, Credit Karma, Chevy, Kraft, Credit Karma, Quaker Oats, ICBC, BC Health, and Air Canada with their #TLC (Travel Like a Canadian) campaign starring Emmy winner Sandra Oh, which became the most successful campaign in the airline's history.

His internationally acclaimed short form series "Hospital Show", which Reid wrote, directed, edited, produced and co-stars in, was licensed by the Roku Originals Channel. It won Best Short Form Comedy at the AMC-sponsored Stareable Fest in New York, and Best Web Series awards at Australia's AFIN, the Florence Film Awards, the Canadian Cinematography Awards and the Leo Awards. 
 
His upcoming short film "Vince", about an AI program that takes complete creative control of an advertising agency's commercial audio session, stars an all-star cast including Colin Mochrie ("Whose Line is it Anyway?"), Jen Robertson ("Schitt's Creek"), Ennis Esmer ("Children Ruin Everything"),
Rodrigo Fernandez-Stoll ("Priscillia"), and Tricia Black ("Pretty Hard Cases").